Applied Elements, LLC (sometimes referred to as “Applied Elements,” “us,” or “we”) respects and values your privacy. As part of our commitment to use the information you share with us responsibly, we want you to be familiar with how we collect, use, and disclose information relating to you, your computer, or your device and that enable your identification (“Personal Information”). This Privacy Statement describes our practices with information that we (or our service providers) collect from you (sometimes referred to as “user”) through our websites that link to this Privacy Statement (collectively, the “Site”).
This Privacy Statement addresses information collected directly through or from our Site. The statement also covers our practices with respect to Personal Information collected from you, our customer, other than directly through or from the Site, such as from telephone, facsimile, postal mail, personal delivery, or any other or additional offline means or media (“Offline Information”). Offline Information also includes information collected with respect to our customers during their visits to one of our showrooms or their interactions with us during sales or offline events.
By using the Site, you agree and consent to the Terms and Conditions and this Privacy Statement.
Table of Contents
- What information do we collect from you?
- How We Use the Information We Collect
- Our Disclosure of Your Information
- Uses and Disclosures to Comply with Laws
- Links to Third Party Sites
- Where Your Information is Processed
- Data Retention
- Lawful Bases for Processing Your Personal Information
- Your Data Rights and Choices
- Our Right to Change Privacy Statement
- Information for California Residents
- Contacting Us
1. What information do we collect from you?
When you interact with us through the Site, we may collect information from you as described below.
a. Information You Provide
We collect Personal Information that you knowingly choose to submit through the Site in order to benefit from these features or other services offered through our Site. For example, if you want to submit an inquiry using our general inquiry form, you may provide us with your name and email address. You may also subscribe to our mailing list.
We may combine information you submit through the Site with other information we have collected from you, whether on-line or off-line. We treat the combined information in accordance with this Privacy Statement.
b. Passively Collected Information and Choices
Also, as you navigate the Site, certain Personal Information may be passively collected, meaning it is gathered without your actively providing it. The types of information passively collected, as well as the techniques used to collect and how we may use these types of information, are provided below.
- IP Addresses: An IP address is a unique identifier that certain electronic devices use to identify and communicate with each other on the Internet. When you visit our Site, we may view the IP address of the device you use to connect to the Internet. We use this information to determine the general physical location of the device and understand from what geographic regions our website visitors come. We also may use this information to enhance our Site.
- Through Your Browser: Certain information is collected by most browsers, such as your Media Access Control (MAC) address, computer type and operating system type and version screen resolution, and Internet browser type and version. Just as IP addresses, we may use this information to enhance our Site and user experience.
- Social Media Widgets: The Site includes social media functions, such as the Facebook, Instagram, and Twitter widgets that you can use to access our social media pages. These features may set a cookie or use other automatic collection and tracking technologies to collect information about you and your use of the social media features through and in connection with our Site. Your interactions with the social media functions and widgets located on the Site are governed by the privacy policies of the companies that provide them. If you use any of the social media functions or widgets on this Site, we strongly suggest you review the privacy policies of the companies that provide those functions and features.
The main cookies used by our Site are created from Google Analytics, which track your IP address and are listed below. To see more information regarding what cookies Google Analytics puts in place and the entirety of all data it can monitor, click here: https://developers.google.com/analytics/
|_ga – Google API used to distinguish users.|
|_gid – Google API used to distinguish users.|
|_gat – Google API used to throttle request rate. If Google Analytics is deployed via Google Tag Manager, this cookie will be named _dc_gtm_.|
Should a user ever view any embedded Vimeo or Youtube video material on the Site, please be aware that Youtube and Vimeo apply their own cookies which help you stay logged in, suggest recommended videos, volume preference and help to deliver ads. For further information regarding their policies, please refer to these webpages:
We do not use data collected by cookies to identify who you are. We do not allow our service providers to use or share our analytics data.
We do not track your behavior across third party websites. Our Site currently does not respond to “Do Not Track” (DNT) signals and we operate as described in this Privacy Statement whether or not a DNT signal is received, as there is no consistent industry-standard for compliance.
d. Sensitive Information
We ask that you not send or otherwise disclose to us through the Site your racial or ethnic origin, political opinions, religion or other beliefs, health, criminal background, or trade union membership. Where you provide us with such information, we reserve the right to erase any such information at our discretion.
e. Information About Minors
The Site is not intended for persons under the age of 18. We do not knowingly collect Personal Information online from persons in this age group. We reserve the right to delete any information identified as having been provided by such persons at our discretion.
2. How We Use the Information We Collect
We use Personal Information submitted by you or otherwise collected through the Site and through other sources for the purposes described in this Privacy Statement and as otherwise described to you at the point of collection. Generally, we use the information you provide to us for the reason for which it was provided. For example, if you sign up to receive email notifications about our collections, we will contact you by email.
i. for our business purposes, such as data analysis, audits, recordkeeping, developing new products or services, enhancing the Site, improving our services, identifying Site usage trends, and personalizing your experience on the Site.
ii. We may use any information that does not personally identify you, your computer, or your device, for any purpose.
3. Our Disclosure of Your Information
We do not sell your Personal Information. We may share your Personal Information with third parties only as described in this Privacy Statement or as otherwise described at the point where we collect the information from you, including:
i. to our affiliates for the purposes described in this Privacy Statement;
ii. to the companies or individuals that we hire to provide services to us, such as website hosting services;
iii. to a third party in the event of any reorganization, merger, sale, joint venture, assignment, transfer, or other disposition of all or any portion of our business, assets, or stock (including in connection with any bankruptcy or similar proceedings).
4. Uses and Disclosures to Comply with Laws
In addition, we use and disclose Personal Information collected through the Site as we believe to be necessary or appropriate: (i) under applicable law, including laws outside your country of residence; (ii) to comply with legal process; (iii) to respond to requests from public and government authorities, including public and government authorities outside your country of residence; (iv) to enforce our terms and conditions; (v) to protect our operations or those of any of our affiliates; (vi) to protect our rights, privacy, safety, or property, and/or that of our affiliates, you, or others; and (vii) to allow us to pursue available remedies or limit the damages that we may sustain.
5. Links to Third Party Sites
The Site may contain links to other Web sites for the convenience of users in locating information, products, or services that may be of interest. If you access a third party website from a link on this Site, any information you disclose on that website is not subject to this Privacy Statement. It is possible that these links may be used by third parties or others to collect personal or other information about you.
6. Where Your Information is Processed
Applied Elements is based in the United States. No matter where you are located, you consent to the processing and transfer of your Personal Information in and to the United States and other countries. The laws of the United States and other countries governing data protection may not be as comprehensive or as protective as the laws in the country where you live.
Applied Elements will take reasonable steps, such as SSL (Secure Socket Layer), to protect the information collected and provided via the Site from loss, misuse, and unauthorized access, disclosure, alteration, or destruction. However, you should understand that no transmission over the Internet is ever fully secure. Also, Applied Elements uses reasonable efforts to ensure that the Site is generally available. However, there will be occasions when access to the Site will be interrupted or unavailable. Applied Elements will use reasonable efforts to minimize such disruption where it is within its reasonable control. You agree that Applied Elements shall not be liable to you for any modification, suspension or discontinuance of the Site.
8. Data Retention
We generally retain Personal Information for so long as it may be relevant for the purposes identified in this Privacy Statement or at the time the information is collected, unless a longer period of time is required by law or unless you ask us to delete it sooner.
9. Lawful Bases for Processing Your Personal Information
The laws in some countries require us to tell you about the lawful grounds we rely on to collect, use, disclose, and otherwise process your Personal Information. To the extent those laws apply, our lawful bases for processing your Personal Information are:
i. To enter into and perform a contract with you: We may process Personal Information to meet our contractual obligations to you, or to take steps in anticipation of entering into a contract. For example, we process Personal Information on this basis to process your online payment transactions.
ii. To comply with a legal obligation: We need to use and disclose Personal Information in certain ways to comply with our legal obligations.
iii. For our legitimate interests, where those interests are not overridden by your fundamental rights and freedoms: In many cases, we handle Personal Information because it furthers our legitimate business. This includes:
- Providing a safe user experience on our Site;
- Customer service;
- Sending communications to you to let you know about information you have told us is important to you;
- Protecting users, our workers, and our property;
- Analyzing and improving our operations (e.g., optimizing the design and operation of our Site); and
- Managing legal issues.
iv. With your consent: Where permitted by law, we handle Personal Information on the basis of your implied or express consent.
Also, this Privacy Statement is issued on behalf of Applied Elements, LLC as controller of your Personal Information under applicable data protection laws. A “controller” is the person or organization who alone or jointly determines the purposes for which, and the manner in which, any Personal Information is, or is likely to be, processed.
10. Your Data Rights and Choices
The laws in some countries may give you particular rights with respect to your Personal Information, including the right to access the Personal Information that we maintain, and the right to object to certain processing of Personal Information by Applied Elements . If you would like to submit a data access, correction, restriction, or deletion request, or if you would like to object to certain processing, you can do so by contacting us by email at admin@https://appliedelements.com and we will process such request with respect to any Personal Information that we are able to link to you individually based on the information that you can provide to us. These rights and options that you have with respect to Personal Information are subject to limitations and exceptions under applicable law. In addition to those rights, if you live in certain jurisdictions, you have the right to submit a complaint to your relevant supervisory authority. However, we encourage you to contact us first by emailing admin@https://appliedelements.com and we will try to resolve your concerns.
Additionally, you have the right to ask us not to process your Personal Information for direct marketing purposes. We inform you before collecting your data if we intend to use your data for such purposes. You can exercise your right to prevent such processing by checking certain boxes on the forms we use to collect your data. You can also exercise the right at any time by contacting us.
At any time, you can unsubscribe from certain emails by clicking on the “unsubscribe” link they contain. You can also opt-out of the use of certain cookie-related processing by following the instructions in Section 1(c) above (Passively Collected Information and Choices).
11. Our Right to Change Privacy Statement
Applied Elements reserves the right at any time to modify, alter, or update this Privacy Statement. Any changes we may make to our Privacy Statement in the future will be posted on this page and, where appropriate, notified to you by E-Mail.
Your use of the Site following any changes means that you agree to follow and be bound by the Privacy Statement as changed, subject to limitations under applicable law. If you do not agree with such changes, you should stop using our Site.
Any change to this Privacy Statement shall be effective as to any user who has visited the Site before the change was made. Please review this policy periodically, and especially before you provide any Personal Information to us. The Privacy Statement was last updated on the date indicated above.
12. Information for California Residents
California Civil Code Sections 1798.115(c), 1798.130(a)(5)(c), 1798.130(c), and 1798.140 indicate that organizations should disclose whether certain categories of information are collected, “sold” or transferred for an organization’s “business purpose”(as those terms are defined under California law). Appliedelements.com is strictly an informational website and does not offer any products or services directly through the website. We do not sell any of our collected data to any 3rd party or our partners.
13. Contacting Us
Please feel free to contact us if you have any questions or concerns about this Privacy Statement or our information practices. You may contact us as follows:
Applied Elements, LLC
Subject: “Contact Us Form: Personal Data Management”