Applied Elements is led by Edward Franklin who also founded Publication Technologies Inc., e-Media, and was a principal of NexusGroup and iClips Inc. Stir in extensive experience as the Director of Internet Services for Bankers Trust Company and you get a rare mix of strong creative services with a technical approach to process and methodology.
Edward W. Franklin – President – http://www.linkedin.com/in/edwardfranklin
Ed has a strong background in corporate identity solutions, web site design, content management strategies/implementation and web application development. As the founder of Applied Elements, he brings his varied yet deep experience in the creative and technology worlds together.
Edward was the VP of Product Development for iClips, the original provider of personal streaming video tools on the Internet. He served as VP of Technology and, during the companies inception, CTO. In these roles he was responsible for identifying and implementing key technologies from RealNetworks, Akamai and Microsoft to build this scalable video IP-based application. He defined the creative and product strategy for the iClips suite of tools and their implementation as well as defining the integration strategy with companies such as Yahoo, NBCi and Homestead. Previously he was the Director of Internet Media for NexusGroup, where he created and launched the company’s Studio division, its fastest growing services group in 1999. Clients included AT&T, Primedia and Deutsche Bank.
Earlier, Ed was a Principal, Director of Corporate Internet Services for Bankers Trust Company in New York, responsible for creating the comprehensive Internet standards, content management systems, policies and procedures used by the bank worldwide. He successfully managed large-scale Internet and intranet projects such as bankerstrust.com and home.btco.com (the company’s 20,000+ page intranet with 8,000+ daily visitors) which included the oversight of both the infrastructure and content creation teams. Supervising a staff of 25+ personnel, he was directly responsible for creating and governing the policies and procedures for web development bank-wide. At BT, as a member of the New World of Banking Team, he worked on ground breaking streaming media projects for BT Alex.Brown helping to define new uses for this emerging technology.
Edward is currently the president of the Bridgewater Land Trust and has served on the Board of Trustees of the Wooster School, where he was the chairman of the Strategic Planning Committee and Housing Committee. He was also the chairman of the Bridgewater Wireless Communication Committee and a former trustee of the Community Arts Center of Danbury, Connecticut. In the past, he has served on the customer advisory committee for Akamai Technology.